Auriculotherapy traces its origins to ancient Chinese medicine, first mentioned in the classical medical text, Huang Di Nei Jing.
In Traditional Chinese Medicine (TCM), the ear is seen as a microsystem — a reflection of the entire body, connected to the 12 meridians.
Stimulating specific points on the ear helps to balance Qi and Blood, promoting harmony within the internal organs.
In the 1950s, French Neurologist Dr. Paul Nogier observed how stimulating specific points on the ear helped relieve sciatica pain — a discovery that bridged ancient wisdom & modern science.
He found that the ear reflects the entire body, in the shape of an inverted fetus. forming the basis of today’s modern auricular map used in integrative medicine and TCM.
In 1987, the World Health Organization (WHO) officially standardized auricular acupuncture points based on Dr. Nogier’s map — recognizing auriculotherapy as a valid therapeutic method around the world.
Where ancient wisdom meets modern ritual.
At PLAY by EAR, we transform the healing tradition of auriculotherapy into a form of stylish self-expression. Each condition — from sleep to stress, digestion to mood — has its own constellation of ear acupoints, waiting to be activated.
Your ear is a map. You already hold the way.
A modern ritual where style meets science — rooted in Traditional Chinese Medicine, designed for the rhythm of daily life. Say hello to PLAY byEAR — your wearable wellness tool to restore balance, ease tension, and elevate self-care from the inside out.
Where ancient healing meets modern self-care.
